Jimme E. Huang is the designer behind this brand.  He started designing formal gowns back in 2011 tailoring to prom & pageant.  He launched his first bridal collection this year. Jimme has a unique design style, one that always tests the barriers and boundaries of the modern world of fashion design. His style of design is known for being fitted, sexy and modern, all while combining luxury materials. Aside from designing all the collections at Helen’s Heart, Jimme oversees the marketing of the entire divisions still to this day, when he has over 100 stores nationwide.  He always put himself in front of his customers at trunk shows & fashion shows.